企业宣传册设计方案_宣传册设计方案

要做好企业宣传设计方案，首先要对企业有深入了了解，包括企业的背景、企业的产品、企业的文化等等。

如果企业方没有提供完整的文案思路，我们需要根据对企业的深入了解，把企业零碎的文案思路整理出来，规划好企业宣传册设计方案。企业宣传册设计方案不像中秋节活动策划方案，也不能跟酒吧鬼节活动策划一样，他有企业宣传画册固定的基本要求，甚至需要懂得广告策划创意学。

下面就提供一份好的完整企业宣传册设计方案，是根据P数来规划的：

公司简介

公司自创立以来，大力引入香港管理界先进的企业管理理念；积极运用PDCA闭环管理的过程控制方法并逐步推行6S现场管理与流程再造等一系列的科学管理手段；致力打造学习型、创新型、储备型、进取型的企业团队；通过与天津电气传动设计研究所、中国水科院及华中科技大学保持长期的技术合作交流并结合公司技术研发团队的自身努力，加强技术开发与产品革新。

公司一贯推行顾问式营销与服务营销机制，利用其深厚的技术沉淀与行业经验为国内外客户提供全方位的技术咨询服务；并在国内业界中率先推出产品两年质保体系且是第一个承诺全年不间断技术与售后服务并坚持定期客户回访的企业；同时，公司利用高新技术对老电站进行技术改造升级，延长了机组使用寿命的同时使机组效率更高且性能更加稳定，并对改造后的电站实行终生质量追踪及产品维修与配件服务。使客户满意、为客户谋利是我们XXX人长期不变的共同愿景。

COMPANY PROFILE
Hunan Sunny Hydropower Equipment Corporation (hereinafter abbreviated as “SHPE”,  Website: xxxxxx), was launched by Sundo Technology (HK), Limited in 2004 by taking over Hunan Xinning Hydropower Equipment Factory that was established in 1958. The former factory has more than four decades of professional experience in manufacturing hydropower equipment and was one of the leading manufacturers for supplying hydropower equipment internationally, which was authorized by Ministry of Machine-Building Industry of China. It’s Turbine and Generator had been selected by China Government to participate HANNOVER MESSE in 1981. SHPE is capable to supply various types of hydro generating set with unit capacity below 50MW together electric & control equipments. While being enjoyed abundant reputation domestically, SHPE had supplied its products to all over the world including but not limited to Kazakstan, Russia, India, Nepal, Indonesia, Pakistan, Burma, Vietnam, Sri Lanka, Peru, Chile. SHPE is located in Xinning of Hunan Province where the Danxia Topography for World Natural Heritage –Langshan Mountain is nearby.

Since 2004, Top Standard Enterprise Management Concepts from HK Management Field had been significantly introduced to SHPE. SHPE has gradually implemented scientific management means such as PDCA Cycle(Continuous Improvement Spiral), 6S Theory and BPR(Business Process Reengineering). SHPE has devoted to establishing teamwork with learning Spirit, Innovation, Talent Reserve and Aggressiveness. The technical development and product creativeness will and is to be enforced due to SHPE has combined its technical strength with good cooperation between SHPE and China Institute of Water Resources Hydropower Research as well as Huazhong University of Science & Technology (HUST).

SHPE sticks to Consulting Based Marketing Concept and Service Oriented Marketing Concept. By virtue of its abundant technical strength and long-term experience, SHPE is able to provide customers from all over the world with comprehensive technical consulting service. SHPE is the first enterprise in hydro industry of China who initiates two years of DLP and Regular Customer Return Visit. Meanwhile, SHPE, as the manufacturer of Electric & Mechanical equipment for hydro power plants, has a long lasting tradition in maintenance and refurbishment of wearing out equipment and low efficient plants. Generally speaking, refurbishment that done by SHPE may result in increased reliability, increased power generation of electric energy, increased static and dynamic stability and increased efficiency. It is always the objective and desire of SHPE to obtain customer’s satisfaction by contributing the utmost interests to domestic and overseas customers.

企业文化
CORPORATION  CULTURE

企业理念：
团结为业绩卓越之根本
管理为基业长青之灵魂

质量方针：
质量改进无止境 品牌树立无国界

人才理念：
事业靠人才发展 人才需事业打造

营销理念：
始于客户需求 终于客户满意

Enterprise Spirit:
Solidarity is the Basement of Excellent Performance
Good Management is the Guarantee of Lasting Success

Quality Policy:
Develop Quality without End
Build Brand without Boundary

Talent Idea:
Enterprise Requires Contribution of Talents before Being Booming
Talent is in Need of Return from Enterprise before Being Excellent

Marketing Concept:
Start Only With Customer’s Needs
End Only With Customer’s Satisfaction

如山挺立
务实负责

如山坚韧
无畏进取

如山丰夷
包容和谐

The Chinese Character “XXX” selected from Chinese company name of SHPE presents soul of culture stated below. (The Chinese pronunciation of “XXX” is “Shanli” and from this the word of “Sunny” is derived because of two pronunciations sound very similar. The English meaning of “山” is “Mountain” and it of “立” is “Standing”)

To Be Surefooted and Responsible As Standing As Mountain

To Be Fearless and Aggressive As Gritty As Mountain

To Be Open-minded and Harmonious As Abundant As Mountain
资质荣誉
CERTIFICATION AND HONOR

Offer First-class Products to Customer
一流产品给顾客

Provide Development with High-standard Management
一流管理谋发展

To implement the highest industry standard by relying on science & technology
To pursue satisfactions of customers by offering First-class products to customer

To improve management level by relying on modern knowledge
To boost company business and enjoy success with customer

依靠科学技术, 执行行业最高标准
提供一流产品, 追求顾客最大满意

依靠现代管理，提高公司管理水平
促进公司发展，携手顾客共创辉煌

技术与研发
TECHNOLOGY R&D

SHPE has been continuously devoted to technology research & development and talents reserve. With a team of professional technical personnel that has perfect age structure and superior techniques, SHPE is able to design and manufacture products that fully meet with individual and special requirements of each customer. SHPE further increased technique contents of its products and improved overall technical strength by launching technical improvement and introducing advanced runner models from domestic and overseas. The most technical efforts is given by SHPE to the key parts of turbine to enable SHPE turbine with kinds of advantage, such as precise vane line style, shining surface, compact material structure, high hydraulic efficiency and strong anti-cavitations performance.

湖南XXX始终致力于产品技术开发和人才储备，拥有一支年龄结构合理、技术素养出众的专业技术队伍，可自行设计制造满足客户个性化、特殊化要求的产品。近年来，公司通过技改和引进国内外先进的模型转轮，进一步提高了产品的技术含量并且使公司在产品的设计、开发、生产和服务方面再上了一个台阶。公司历年来在水轮机关键的核心部件进行了相当多技术投入，使之转轮的制造方面更具特色：叶片型线准确、表面光洁、材料组织细密、水力效率高、抗气蚀性能强。

设备及工艺
MANUFACTURING EQUIPMENT & TECHNICS

工欲善其事 
必先利其器

精良的加工设备与先进的生产工艺是产品质量的重要保证

One has to sharpen his tools before fulfilling his job

Sophisticated manufacturing equipment and advanced production technics offer important guarantee to quality of products

Main Shaft Processed by Horizontal Lathe
(Max. Dia. of processed workpiece is 1.6m)
80卧车在加工发电机主轴

Silicon Steel Sheet Processed by Large Size
Punching Machine
大型冲床在加工发电机定子片

Module of Magnetic Pole Piece Processed by Digital Controlled Cutting Machine
数控切割机加工电机磁极片冲模

Automatic Cutting Machine
自动切割机

Series Welding of Elbow Pipe of Turbine
水轮机肘型管组焊

Vacumm Paint Dipping Facilities
真空浸漆设备

Runners of SHPE
加工好的各种转轮

Milling Machine
镗铣床

Stator Frame of Generator Processed by Vertical Lathe
 (     Max. Dia. of processed workpiece is 6.3m)
6.3米大型立车加工发电机机座

Balance Test for Rotator of Generator
发电机转子动平衡试验

Factory Acceptance Test for Horizontal Generator
卧式发电机运行试验

Ultrasonic Flaw Detection Test for Main Shaft of Turbine
水轮机主轴超声波探伤检验

产品展示
EXHIBITION OF PRODUCTS

Francis Turbine
混流式水轮机
Water Head Applicable: H=20m-450m. Used for middle & high water head with middle level of water flow, it is divided into vertical type and horizontal type. It is simple and reliable in wide application with complete products series.

适用水头：H=20-450米，混流式水轮机适用于中高水头和中等流量的电站，分立式和卧式两种。由于结构简单，运行可靠，适用水头宽广，转轮型号系列多，品种规格齐全，因而应用广泛。

Pelton Turbine
冲击式水轮机
Pelton turbine is widely used with water head of 10m-1000m that is suitable for power station with high head but small water flow. The runner works by being heavily pushed with jet flow that is from injection nozzle through high-pressure pipe. Pelton turbine is regarded as compact structure, stable operation and easy handling.

冲击式水轮机适用水头100-1000米，水流从压力水管经喷嘴形成一股强有力的高速射流冲击转轮使转轮旋转。冲击式水轮机具有结构紧凑、运行稳定、操作方便等特点。适合于高水头小流量的水电站。

Kaplan/Propeller Turbine
轴流式水轮机
适用水头：H=3-30米，按其结构可分为定桨式和转桨式两种。定桨式水轮机的叶片固定在转轮体上，叶片安放角不能在运行中改变，效率曲线较陡，适用于负荷变化小或可以用调整机组运行台数来适应负荷变化的电站。转桨式水轮机的转轮叶片一般由装在转轮体内的油压接力器操作，可按水头和负荷变化作相应转动，以保持活动导叶转角和叶片转角间的最优配合，从而提高平均效率。

Water Head Applicable: H=3m-30m, the propeller type is with fixed runner, blade angle can not be changed during operation mode, the efficiency curve is steep and this type is generally suitable for power station that has water head with slight change or its operating units can be adjusted according to actual load change. The Kaplan type is with adjustable runner controlled by oil servomotor and moved according to the load/head change to ensure higher average efficiency.

Tubular Turbine
贯流式水轮机
Water Head Applicable: H=2m-20m. All are horizontal type, the water enter into the turbine along the axial direction, generally used for power station that has low water head but big water flow. It has merits such as large overflowing, excellent flow characteristic and high efficiency etc.

适用水头2-20米，均是卧式结构，其水流是沿着水轮机轴的方向流入转轮驱动的。具有过流量大、水流特性好、效率高等优点，是开发低水头大流量电站的好机型。

Generator
发电机
Power: 100KW-50MW  Voltage Rating: 0.4KV-13.8KV
Internal Dia.of Stator Pier:590mm-5600mm  Structure: Horizontal and Vertical

功  率：100KW-50MW  电压等级：0.4KV-13.8KV
机座号：590mm-5600mm  结构型式：卧式或立式

Application Range for Various Types of SHPE Turbine
湖南XXX水轮机选型范围

Supply Scope for Complete Hydropower
Equipment of SHPE
湖南XXX水电站设备成套供应范围

Microprocessor Control System
微机控制系统

Microprocessor Excitation Device
微机励磁装置

Gravity Butterfly Valve
重锤式蝶阀

Set-up Station
升压站

High/Low Voltage Switchboard
高低压开关柜

Microprocessor Governor
微机调速器

Electric Spherical Valve
电动球阀

Transformer
变压器

销售与服务
SALES AND AFTER-SALE SERVICE

Global Sales Network
销售网络遍天下
While being enjoyed abundant reputation domestically, SHPE had supplied its products to all over the world including but not limited to Kazakstan, Russia, India, Nepal, Indonesia, Pakistan, Burma, Vietnam, Sri Lanka, Peru, Chile. SHPE brand is warmly welcome to all old and new customers.

公司产品畅销全国各地并远销哈萨克斯坦、俄罗斯、印度、尼泊尔、印度尼西亚、巴基斯坦、缅甸、越南、斯里兰卡、秘鲁、智利等国家,获得国内外客户的一致好评。

Quality Audit Being Done by Experts from Different Countries
多国专家考察产品工艺

National Leaders of Kazakstan Witness Operation of SHPE Equipments
哈萨克斯坦国家领导人参观公司产品运行

Equipment Performance Being Checked by Foreign Experts
国外专家考察我公司设备

Information Required For Inquiry
1.Maximum head, minimum head, design head and altitudes level for power house and for tailrace.
2.Maximum flow, minimum flow, design flow.
3.Climate condition: The highest and lowest temperature, maximum average temperature over years.
4.Desired unit output and total capacity.
5.Specification of water channel/penstock:Material type, outer/internal diameter, length.
6.Condition of water quality: such as sediment charge etc.
7.Operating mode of power station.
8.Type of generator with its technical data and installation requirements.
9.Other aimed requirements can be stated separately.

订货时请您提供下列资料：
1.最高水头、最低水头、设计水头，厂房及尾水位的海拔高程。
2.最大流量、最小流量、设计流量。
3.气温条件：最高气温、最低气温、多年最高平均气温。
4.要求机组单机出力和总装机容量。
5.引水管数据：水管直径、长度。
6.水质情况：如含沙量等。
7.水电站运行方式。
8.发电机的型号、技术参数，安装要求。
9. 如有特殊要求，可另行商定。

Service Promise:
1.To provide customers with free but overall technical consultancies.

2.To respond positively for anyoperational problems.

3.To guarantee smooth supply of spare parts for domestic and overseas power plants.

4.To dispatch technical personnel for paying return visit periodically.

服务承诺：

1.为客户免费提供全方位技术咨询。

2.对所供设备运行故障快速响应并及时解决。

3.备品库规格齐全，以备客户不时之需。

4.客服技术人员定期客户回访机制。

Head Office: Shanli Industry Park, Daxing West Road, Jinshi Town, Xinning County (422700), Hunan, China
Tel:     
Fax:
E-mail:
Web:

地　　址： 
电　　话：
销售直线：
         
传　　真：
邮政编码：
电子邮箱： 
网　　址：
 

一份好的企业宣传册设计方案，不仅要准确抓住企业行业特点、同时要有条理、逻辑思维清楚，做到言者有物，使阅读者明白你想说什么，想表达怎样的概念！

您可能还对以下文章感兴趣：某电视台频道包装策划方案